Tourism SMEs, Service Quality, and Destination Competitiveness

Front Cover
This book focuses in on the dominant role of SMEs (small and medium-sized enterprises) in the tourism and hospitality industry. It explores their impact on consumer perceptions of a destination, drawing on examples of small hotels, guesthouses, cafes and restaurants. It also highlights the challenges faced by SMEs to promote destination business growth - with discussion of competitiveness, quality and standards. With its entity-relationship model of a destination, this edited collection of international papers fully explores the dynamics SMEs. Case studies from around the world also puts SMEs research into a global context.
 

Contents

Preface
xvii
Tourism SMEs Service Quality and Destination Competitiveness
1
Integrated Tourism in Europes Rural Destinations Competition or Cooperation?
25
The Peripherality Tourism and Competitiveness Mix Contradictory or Confirmed?
39
Policy Options for the Development of an Indigenous Tourism SME Sector in Kenya
59
Quality Issues for the Family Business
73
Capabilitybased Growth the Case of UK Tourism SMEs
87
Producing Hospitality Consuming Lifestyles Lifestyle Entrepreneurship in Urban Scotland
109
Insights into Skill Shortages and Skill Gaps in Tourism a Study in Greater Manchester
183
A Typology of Approaches towards Training in the Southeast Wales Hospitality Industry
197
The Utilization of Human Resources in Tourism SMEs a Comparison between Mexico and Central Florida
213
Investment Support for Tourism SMEs a Review of Theory and Practice
227
Business Confidence in Wales the Wales Tourism Business Monitor
255
The Role of a National Tourism Organization in Developing a National Tourism Quality Scheme the Case of Hungary
269
Leadership and Coordination a Strategy to Achieve Professionalism in the Welsh Tourism Industry
285
Identifying and Exploiting Potentially Lucrative Niche Markets the Case of Planned Impulse Travellers in Hong Kong
295

Modelling the Integration of Information and Communication Technologies in Small and Medium Hospitality Enterprises
123
Business Goals in the Smallscale Accommodation Sector in New Zealand
143
The Future of the Tourism and Hospitality Workforce Begins at Home
155
HRM Behaviour and Economic Performance Small versus Large Tourism Enterprises
171
Small and Mediumsized Libyan Tourism Enterprises and the National Tourism Development Plan for Libya
313
A Virtual Huanying Selamat Datang and Herzlich Willkommenl The Internet as a Crosscultural Promotional Tool for Tourism
325
The Heterodoxy of Tourism SMEs
337
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Page 1 - A nation's competitiveness is the degree to which it can, under free and fair market conditions, produce goods and services that meet the test of international markets while simultaneously expanding the real Incomes of its citizens.
Page x - Director in the School of Hotel and Tourism Management at The Hong Kong Polytechnic University.

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